Marketing eBooks
The Ultimate Guide to Employee Retention
The last few years have left employers in a staffing situation like no other. From office space shutdowns and layoffs to the need to rehire quickly and meet U.S. workers’ growing list of demands, human resource managers and hiring leaders are scrambling to find right-fit employees to fill voids quickly and efficiently, while also creating programs to decrease the
overall number of resignations.
Five Ways to Differentiate Your Agency Pitch
Using data, conducting client research, developing innovative solutions, planning long-term commitment, and being an expert in the field are just a few of the way to impress an in-house marketer. Using these methods not only improves an agency pitch, but it also improves the effectiveness and credibility of the agency.
Differentiate in Ways that Matter to Customers
Executives have to make decisions every day about their business in order to grow – decisions about their sales strategy, customer experience, product, marketing – you name it. When you focus on differentiating in ways that matter to your customers, everything else falls in line. You can confidently make decisions and produce powerful growth outcomes for your business.
How to Improve Brand Loyalty and Gain More Devoted Customers
With customer satisfaction at an all-time low, you may be struggling with retaining your most-valued customers. Learn the reasons why your customers aren’t staying loyal, how you can determine where your business stands amongst the competition, and what can be done to rectify the situation before it’s too late.
5 Easy Tips for Using Customer Research to Improve Your Content Strategy
Creating engaging content is a common struggle amongst marketers and brand leaders alike. Luckily, performing content research that helps you understand the choices your customers make doesn’t have to be expensive or take a lot of time. The learnings you get will give you invaluable insights that guide the relevant, effective content your customer needs and wants to engage with. You can’t afford NOT to do it.
Industry eBooks
Differentiating to Win in Medical Device Marketing
As the healthcare industry continues to grow, manufacturers must be able to adapt to changes. Without adapting, few manufacturers will be able to sustain long term competitive advantages given the technological advancements and increasing competition. In such a concentrated and highly competitive marketplace, healthcare companies must appeal to healthcare professionals in ways that matter to them.
5 Steps to Uncovering the Secrets of Physician-Hospital Alignment
Physician alignment is crucial to promoting quality and cost-effectiveness. Physician referrals also drive patient volume. Whether or not there’s a contractual agreement between the physician and the organization, it’s vital to pull physicians into the fold. Knowing the drivers of physician decision-making and how you compare to your competition is essential.
Nonprofit Donations
To thrive and grow, many nonprofits depend on donations. The model outlined in this guide provides a way to visualize the competitive landscape from the viewpoint of donors. From here, nonprofits can create strategies based on these insights to grow donations. By focusing on a choice that impacts the growth of the nonprofit, leaders are able to develop solutions for the correct problems, maximizing their limited time and resources.
How to increase university enrollment
Successful universities have learned to view their competitive landscape from their students’ point-of-view. Using that critical research, their marketing and admissions teams can make decisions and create initiatives based on prospective student insights, taking the guesswork out of their enrollment strategy.
Inside the mind of dental customers
Ultimately, businesses thrive and grow by winning customer choices. Therefore, it is critical to understand how dentists make decisions and how they view the competitive landscape. Based on customer insights, an organization can make decisions and create initiatives. It’s all about taking the guesswork out of strategy.
Videos and Webinars
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Vennli and the vLens Platform
Curious about the vLens platform?
Watch this video to learn more about how teh Vennli and vLens market research platform are different – and how we can help you target customers in the ways that matter most to them.
Insurance Claims Inquiry: Increasing Transaction Productivity
Increase your knowledge worker productivity by automating lower-value tasks such as identity verification, document request follow-up, and data validation. Deploying AI-enabled bots allows organizations to automate entire transactions or select elements. Simultaneously, bots assist customers by encouraging them to complete transactions more timely, and provide increased flexibility on when and how they interact. This short demo highlights how bots may facilitate productivity and customer choice.
A recent study identified a 40% improvement in average call handle time when conversational bots where deployed. How productive are your knowledge workers?
Transforming insurance claims with AI at Allstate
This video – featured at Microsoft’s Ignite conference – shows the amazing transformations that AI can bring to operations. Watch to learn more about how Attadale, Microsoft, and Allstate partnered to make next a generation claims experience.
Azure Bot To Telephony Connector - Demo
The IVR is one of the most common entry points for customer interactions. Unfortunately most IVR’s lack the power to drive conversational interactions or complete advanced transactions. Attadale has integrated real-time speech services and modern IVR technology to provide omni-channel conversational bots, allowing your customers to enter through your website or the IVR, switch channels, interact with conversational dialogue, and escalate to customer service, if necessary.
One recent study estimates 20% of customer interactions will be AI-enabled conversations by 2022. Is your organization ready?
Making Smarter Bots with Natural Language Understanding
Customers are proactively selecting self-service automated transactions. In return they demand increased flexibility and conversational interactions. Leading bots use Natural Language Understanding (NLU), allowing users to communicate in a natural conversational dialogue and is important to increased utilization of text and voice chat. This short video highlights leading tools that may accelerate advanced NLU bot deployment.
A recent study identified that 71% of consumers prefer voice-driven search over text driven search. Do your bots enable conversational dialogue?