Attadale Insights – powered by Vennli

Differentiate in ways that matter to your Customers. Employees. Community.

Win More Customer Choice.

We partner with you to deliver the fast, actionable insights and innovative strategies you need to grow your business and reduce unnecessary complexities within your various workflows. Understanding why your customers make the decisions they do eliminates wasted effort, time, and money – setting you up for optimal success.

1 DESIGN.

Design a custom research study to address the key questions you have about your strategy or business plan.

2 COLLECT.

Collect fresh data directly from the target audience.

3 ANALYZE.

Analyze the data and deliver the insights you need to inform and validate your strategy and business plan.

4 WIN.

You win more customer choice and grow your business by letting your customer data inform your big decisions.

Winning strategies start with your customer's voice.

Creative Testing

Communicate more effectively by testing creatives, including messages, images, and videos, that highlight your competitive advantages by understanding what resonates with and influences decision-making.

Satisfaction & Segmentation Analysis

Identify how best to improve so you have strong advocates for your brand and organization. Drive growth by segmenting your audience and finding the most effective ways to reach them.

Sales Effectiveness

Discover how to “win” at each stage of the buying process, grow your brand, increase market share, and ultimately earn new business on the right terms and in the right timeframe.

Enrollment Analysis & Elevation

Identify student enrollment trends, where you are resonating with prospective students, and how to capitalize on untapped opportunities.

Competitive Positioning

Visualize the competitive landscape from your customers’ point of view so you can set your brand and organization apart and focus resources to achieve the greatest impact.

Optimal Pricing Analysis

Examine and evaluate what price customers are willing to pay for a product or service, including what price is too high to even consider and what price is so low customers would question the quality.

Products and Services Development

Learn what features and benefits your customers value most, capture unique points of difference, and discover emerging unmet needs in the market.

Employee Engagement

Understand how committed your employees are to the values and ideals of your organization, what motivates them, and where their priorities reside regarding their own well-being.

Trending Insights and Case Studies

Is your governance ready for Generative AI?

While many companies are experimenting with how to drive greater performance with Gen AI, many of our clients are hesitant to pull the trigger and

Case Study: Prepared Meal Delivery Service

Consumer values, preferences, and behaviors transcend traditional demographic boundaries. Learn how we helped our agency partner enrich their understanding of their target market by capturing invaluable psychographic data which helped drive their sales strategy plan.

Case Study: Operational Impact

How a leading dental manufacturer used agile insights to grow their revenue in a highly competitive market.

Client Testimonials

Vennli provides deep insights at rapid speed - the two most critical elements to make strategic decisions in a highly dynamic industry.

We’ve been able to quickly gather insights from the market and replace assumptions about customers with actual perspectives from customers. It’s helped us focus our planning for product innovation and for selling/positioning with prospects and customers.

We used to move forward with programs or expansion plans without determining if there was a true need for our services. With these insights, we can increase growth based on real evidence that there is a need for the services that we could provide to our customers.

"The new automotive group at Nucor has been successful and [that success] is related to the clear plan and help Vennli provided us. The value of Vennli to me is that we see the world through our customers’ eyes. It also gives us a common language for planning our decisions. We see using Vennli as a focused way to help us grow into our targeted markets.”

I liked working with the Vennli staff. Can I keep working with my team?

Of course! The whole team is still here.

Attadale’s data scientists, analysts, developers, and other staff are learning to build great new things alongside the Vennli team. But the Vennli team’s day-to-day jobs have stayed the same since they joined Attadale – delivering the amazing market research that helped Vennli clients serve their customers better.

If you’re used to working with a Vennli contact, your day to day project staff shouldn’t change, but we certainly hope you’ll consider working with Attadale beyond just market research! We have a track record of turning market opportunities (the kind Vennli identifies for clients) into reality, and we hope you’ll keep an open mind.

As a Vennli client, what does this mean for me?

You still have access to the same great Vennli services you do today – market research that helps you learn what you win more customer choice. We’re committed to the same level of service, and the same quality insights, that have made Vennli a success.

Beyond that, you’ll get access to an expanded platform, powered by the latest and greatest in AI, to find insights you can’t get anywhere else. This combines a deeper understanding of the data Vennli provides with data mining of the interactions that you’re already having with customers to create a richer and more complete view of your customers than ever before.

As an Attadale client, what does this mean for me?

You still have access to the same great Attadale services you do today – expert assistance while you develop new capabilities to serve your customers. (If you don’t know what Attadale can do for you, read our About Us page or look through our services.)

Beyond the same partnership that you’re used to, Attadale now brings a market leading ability to identify the most essential areas you should be focusing on to serve your customers in the ways they value.

Will service quality/policies stay the same? Do I still have access to my old data?

Yes and yes! The Vennli platform isn’t going away – we actually plan to add new features and capabilities in the coming months and years. Current clients don’t lose anything, including access to all the data they had before.

Will the quote you gave me still be honored?

We will definitely honor any quote given in the last 3 months. If you have an older quote than that, we will do our best to honor that with as few changes as possible – including pricing.

Who do I contact if I want to learn more?

Our Managing Partner is happy to talk about the transition, or how we can impact your business, at geoffcolgan@attadalepartners.com or via LinkedIn at https://www.linkedin.com/in/geoffcolgan/